Gizmo's Freeware update

[chris.p]

Gizmo is about to publish the latest Report To Editors and if you are on the team you should look out for this in your mailbox soon.

Some outtakes from this are the following:

• We are now getting over 50,000 visits some days, which is more than a 300% increase on our baseline figure when we started taking measurements not too long ago.

• The site is now above an Alexa world ranking of 10,000, out of approximately 100 million websites in existence. This is a superb result and everyone should be very happy about this. We are moving up to be one of the world's top sites.

• Lots of people now come to the site after googling for 'gizmos' or 'gizmos freeware', which means our brand has made it. We have now got the recognition we deserve, and there is nothing better than a strong brand. It means the world knows who we are and respects us.

And last: apparently, two questions Gizmo often gets asked are if he is going to retire or if he is going to sell the site. The answers are no and no.